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HOUSE STAGING

One of the fastest growing concepts in real estate today is the concept of house staging, according to Barbara Jennings, of the Academy of Staging and Redesign. A dynamite concept during an economic boom, it has become even more of a necessity during this real estate deflationary period.

The glut of foreclosed properties is growing and this trend will continue for some time. This is why the concept of house staging has caught on big time and why it is more important than ever to pay attention to HOW you sell a house, not just WHEN.

Here are five basic mistakes sellers should avoid at all cost:

1) Never sell a dirty home. Living with your own dirt is one thing but no one wants to buy a filthy house. Your home must pass the white glove test to make the best impression.

2) Never sell a smelly home. The nose is one of the most powerful senses we have and when a buyer enters a home, they will pick up on odors that the homeowner does not notice. A smelly home is one of the biggest turn offs to prospective buyers. Air fresheners can help but they only mask over the odors and do not remove them.

3) Never sell a broken home. Pay attention to the little details – because buyers will notice every little problem and magnify it in their minds. No one wants to buy a home that requires repairs – even little ones. Repairs will have to be made anyway after the home is inspected.

4) Never sell a cluttered home. On the opposite side of the spectrum, many people try to sell their home while still living in the home and they don’t realize there is a huge difference between living in a home and selling a home. Homeowners often allow their rooms to become messy. They over decorate or severely under-decorate.

5) Never sell an empty home. All too many people remove everything from the property and enlist the services of an agent to show a completely empty home. While this process involves less risk of damage or theft of furnishings, it is the worst way to put a home on the market. If you’re contemplating the sale of your home and you don’t wish to get it ready for sale yourself, there are plenty of trained home stagers in most communities who are ready, willing and able to do the work for you. But check out their credentials and whether they just attended a seminar or whether they actually had to be accountable for their knowledge and talent before receiving a designation of any sort.

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About the Author

Barbara Jennings is author of 14 decorating books: Decor Secrets Revealed, Rearrange It, Home Staging for Profit, Home Staging for Yourself, Staging Portfolio Secrets, Staging Luxurious Homes, Arrange Your Stuff, Advanced Redesign, Pro Art Consulting, Where There's a Wall - There's a Way, The Secret Art of Hanging Art, Great Parties! Great Homes!, Getting Paid, and Wall Groupings!


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